DynaVap MegaLaunch
DynaVap is a company that specializes in the production and distribution of dry herb vaporizers, designed for true enthusiasts who prefer smoke-free and battery-powered devices. DynaVap had just released three new versions of its well-known products—the “M,” the Omni, and the VonG. This endeavor took the creative team out to Sedona, Arizona, where we filmed individual videos for each product, showcasing how each fits into various lifestyles, whether it’s a day hike, a solo skate session, or an after-work nightcap.
DynaVap’s story is about people coming together, no matter their differences and personalities. They are a community, and all are welcome to join the Journey of DynaVap. They focus on creating stories and experiences in your life with people you care about. Our final video captured this essence, speaking to DynaVap’s brand anthem and epitomizing who they are.
As the Creative Director for this project, my role was to develop the initial storyboards and concepts for the video and photoshoot, while ensuring that they aligned with the client’s vision for their brand story. I traveled with the team, directing the actors and film crew throughout the shoot, meticulously ensuring that every shot was capturing the essence of our vision and hitting the mark. I was thrilled to be a part of this project, and witnessing the incredible results and how it benefited the company was truly rewarding.